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YouTube RPM vs CPM

Try the calculatorOpen the YouTube Revenue CalculatorUse the tool first, then use this guide to interpret the result.

Understand the difference between advertiser CPM and creator RPM before estimating YouTube revenue.

CPM is advertiser-facing

CPM is what advertisers pay per thousand monetized impressions before platform share and other adjustments.

RPM is creator-facing

RPM is closer to the money a creator earns per thousand views after YouTube's cut and monetization mix.

Format mix matters

Shorts, long-form videos, geography, niche, and sponsor inventory all change the actual earnings picture.

The fastest way to make a calculator page useful is to show when the number is reliable, when it is only a rough estimate, and what to do next.
Next stepOpen the YouTube Revenue CalculatorRun the numbers with your own inputs.